Sponsorship, Partnership & Exhibition Opportunities

SPONSORSHIP, PARTNERSHIP & EXHIBITION OPPORTUNITIES

Football Skating World Cup 2027

Federation International Football Skating - FIFS

The Football Skating World Cup provides a distinctive international platform for brands, institutions, governments, media organizations and commercial partners seeking visibility across sport, entertainment, culture, tourism, youth development and international cooperation.

The 2027 edition is planned to include:

The 16th Senior Football Skating World Cup;
The 2nd Junior Football Skating World Cup;
An International Commercial Exhibition;
An International Cultural Exhibition;
The official Opening Ceremony;
The official Closing Ceremony;
A final-day Music Festival, Concert or Entertainment Programme;
VIP, VVIP, institutional and international guest programmes;
Media, broadcasting and digital-promotion activities.

Partners may participate across the complete event or select the specific programme most closely aligned with their objectives.

A Multi-Platform International Event

The Football Skating World Cup is designed as more than a sporting competition. It brings together international sport, youth and Junior development, cultural exchange, commercial exhibition, media and broadcasting, live entertainment, tourism and destination promotion, government and institutional engagement, education, technical development and international networking.

This creates a broad partnership environment suitable for local, regional and international organizations.

2027 Event Partnership Structure

Sponsors and partners may choose to participate in:

The complete Football Skating World Cup 2027 event;
The Senior World Cup;
The Junior World Cup;
The International Commercial Exhibition;
The International Cultural Exhibition;
The Opening Ceremony;
The Closing Ceremony;
The Final Festival or Concert;
Official media and digital content;
VIP and hospitality programmes;
Education, referee and technical programmes;
Team, athlete or youth-development initiatives;
Tourism and destination-promotion activities.
A partner may select one component, several components or a full-event partnership covering the entire programme.

Full-Event Partnership

A Full-Event Partner may receive integrated visibility across the complete World Cup platform.

Senior and Junior competitions;
Official competition venues;
Opening and Closing Ceremonies;
Commercial and Cultural Exhibitions;
Final Festival or Concert;
Digital platforms;
Media productions;
Official publications;
VIP and hospitality programmes;
International promotional missions;
Selected educational and technical activities.

Competition Sponsorship

Competition sponsors may be associated specifically with:

The 16th Senior Football Skating World Cup;
The 2nd Junior Football Skating World Cup;
Match-day presentation;
Official scoreboard and LED systems;
Team introductions;
Awards and trophies;
Referee and technical programmes;
Official match balls;
Competition equipment;
Athlete and team services;
Live results and match content.
Competition sponsorship may be designed by category, territory, product type or exclusive commercial sector, subject to approval.

Exhibition Opportunities

The 2027 programme is intended to include an international exhibition combining commercial and cultural participation.

Commercial Exhibition

Commercial exhibitors may include sports brands, equipment manufacturers, technology companies, airlines, travel companies, hotels, hospitality groups, banks, financial institutions, automotive companies, health and medical brands, education providers, media companies, tourism organizations, retail and consumer brands, start-ups, innovation companies and government investment or trade organizations.

Exhibition booths;
Product demonstrations;
Brand activations;
Business-to-business meetings;
Sampling and promotional activities;
Digital-screen visibility;
Networking sessions;
Sponsored zones;
Hospitality opportunities;
Product launches.

Cultural Exhibition

The Cultural Exhibition may provide space for countries and national delegations, cultural ministries, tourism boards, embassies, consulates, municipalities, cities, cultural organizations, handicraft and heritage presentations, traditional arts, music, performance, national food, tourism promotion and cross-cultural exchange programmes.

The exhibition is intended to create direct interaction among sport, commerce, culture and international visitors.

Opening and Closing Ceremony Sponsorship

Sponsors may participate in the official ceremonies through:

Title or presenting sponsorship;
Stage branding;
LED and screen visibility;
Ceremony video integration;
Guest hospitality;
Cultural-performance support;
Athlete parade presentation;
Awards presentation;
Digital and social-media content;
Official invitations and VIP access.
Ceremony partnerships may be separate from competition sponsorship or integrated into a wider package.

Wide view of the World Cup ceremony in a full arena

Final Festival, Music Event or Concert

The final-day entertainment programme may be presented as an official closing festival, music festival, concert, cultural and entertainment programme or public celebration connected with the World Cup.

Festival Title Partner;
Presenting Partner;
Stage Partner;
Entertainment Partner;
Broadcast Partner;
Ticketing Partner;
Hospitality Partner;
Food and Beverage Partner;
Technology Partner;
Transport Partner;
Artist or performance sponsorship;
Digital-content sponsorship.
The final format will be confirmed with the Host Organization and relevant authorities.

International Media and Promotional Reach

The World Cup is being developed with an international media strategy intended to support broad exposure through television and broadcast partners, sports and outdoor-sport media networks, international digital platforms, official social-media channels, online video and livestreaming, documentary and behind-the-scenes content, athlete and federation media, international news distribution, promotional campaigns in participating countries and airline entertainment or travel-media opportunities where confirmed.

The promotional objective is to reach audiences across a wide international territory, potentially approaching approximately 200 countries through combined media, digital, federation and distribution networks.

Any final distribution territory, audience figure, airline placement or broadcast commitment will be subject to confirmed media agreements.

Airline and Travel-Media Opportunities

Subject to final agreements, World Cup and Football Skating content may be promoted through selected airline and travel-media channels.

Football Skating documentaries;
World Cup promotional films;
Athlete stories;
Exhibition promotion;
Destination and Host City content;
Opening and Closing Ceremony highlights;
Official partner campaigns;
Outdoor-sport entertainment programming.
Airline and travel-media placement may provide valuable international visibility to participating sponsors and destinations.

Sponsorship Categories

The principal sponsorship categories may include Platinum Sponsor, Gold Sponsor, Silver Sponsor, Bronze Sponsor and Official Sponsor.

Title Partner;
Presenting Partner;
Official Partner;
Official Supplier;
Technical Partner;
Media Partner;
Broadcast Partner;
Airline Partner;
Hotel Partner;
Transportation Partner;
Medical Partner;
Technology Partner;
Education Partner;
Cultural Partner;
Tourism Partner;
Exhibition Partner;
Festival Partner;
Sustainability Partner.

Custom Partnership Packages

Partnership packages may be customized according to partner objectives, target audience, geographic market, product or service category, required exclusivity, selected event component, media requirements, hospitality needs, exhibition space, digital activation, government or institutional participation, budget and duration.

A partner may request a tailor-made proposal rather than selecting a standard package.

Brand Visibility, Advertising and Promotional Opportunities

The Football Skating World Cup provides an extensive range of physical, digital, media, hospitality and institutional branding opportunities.

Depending on the approved sponsorship category, commercial agreement, exclusivity arrangements and operational feasibility, sponsor visibility may be integrated across the complete World Cup environment.

Official Competition Ball

The official Football Skating match ball may provide a premium branding opportunity, particularly for selected Platinum, Gold, Technical or Official Ball Partners.

Official match balls;
Warm-up balls;
Ball presentation displays;
Match-ball stands;
Official ball packaging;
Promotional and exhibition balls;
Match-ball launch campaigns;
Digital and media content connected with the official ball.

Any logo or commercial marking must comply with the technical specifications established by FIFS and IPTC Organization.

Competition Venue Branding

Court walls and surrounding barriers;
Electronic or LED wall systems;
Scoreboards;
Large LED screens;
Digital displays;
Team-entry areas;
Player tunnels;
Team benches;
Technical areas;
Media zones and Mixed Zones;
Press-conference and interview backdrops;
Awards and podium areas;
Spectator entrances and concourses;
Hospitality lounges;
VIP and VVIP areas;
Official information desks;
Directional signage;
Branded photo points;
Product-display and activation areas.

Printed Banners, Stands and Event Signage

Sponsors may receive visibility through printed and physical event materials installed across competition venues, training venues, official hotels, exhibition halls, Congress facilities, hospitality areas, accreditation centres, registration desks, transportation points, official meeting rooms, ceremony venues and festival or concert areas.

Printed banners;
Roll-up stands;
Backdrops;
Flags;
Directional signs;
Welcome boards;
Table displays;
Branded counters;
Exhibition stands;
Freestanding advertising structures;
Sponsor walls;
Promotional installations.

Airport Welcome and Arrival Branding

Subject to airport, aviation-security and local-authority approval, branding opportunities may be created at official arrival and welcome points.

International airport arrival zones;
Delegation reception areas;
Team welcome desks;
Official World Cup information counters;
Baggage-arrival areas where permitted;
Airport transfer meeting points;
VIP and VVIP reception areas;
Team and delegation welcome backdrops;
Directional signage;
Digital airport displays;
Branded welcome arches;
Official transport boarding areas.

Host City Publicity and Outdoor Advertising

Subject to approval of the Host City and relevant authorities, official World Cup publicity and sponsor integration may appear across the city.

City billboards;
Digital outdoor screens;
Street banners;
Roadside advertising;
Building façades;
Public squares;
Shopping centres;
Transport terminals;
Tourism locations;
Sports facilities;
Hotels;
Official fan zones;
Public information points.

Public Transportation and Event Vehicles

Public buses;
Event shuttle buses;
Team buses;
VIP vehicles;
Official cars;
Airport-transfer vehicles;
Media vehicles;
Logistics vehicles;
Exhibition transportation;
Mobile promotional units.

International supporters at the Football Skating World Cup

Uniforms and Apparel

Under specific written agreements, sponsor branding may be incorporated into selected official apparel.

Event staff uniforms;
Volunteer uniforms;
Referee uniforms;
Technical-official uniforms;
Match Commissioner apparel;
Medical-team uniforms;
Security and operational staff apparel;
Media-team uniforms;
Hospitality staff clothing;
Ceremony staff clothing;
Team uniforms where legally and technically permitted;
Training apparel;
Bibs and accreditation vests.

Commercial logos on referee or team uniforms require specific prior written approval and are not automatically included in a general sponsorship package.

World Congress Branding

Sponsors may receive visibility during the official FIFS World Congress and related institutional meetings.

Congress entrance branding;
Registration and welcome desks;
Congress stage backdrop;
VIP and official photo backdrops;
Delegate tables;
Nameplates and table displays;
Congress folders and documentation;
Delegate gifts;
LCD and LED screens;
Presentation slides;
Digital holding screens;
Coffee-break and networking areas;
Interpretation equipment;
Official meeting rooms;
Federation-president seating areas;
Media and interview areas;
Congress livestream or recorded content.

This environment may provide direct visibility before presidents and representatives of national federations, governments, international organizations and invited sports leaders.

VIP, VVIP and Institutional Branding

VIP reception backdrops;
VVIP lounges;
Government and institutional meeting rooms;
Official guest entrances;
Protocol desks;
Hospitality suites;
Invitation materials;
VIP transport;
Official gifts;
Reception screens;
Reserved seating areas;
Private networking events;
High-level partner meetings.

Opening and Closing Ceremony Branding

Stage branding;
LED screens;
Ceremony videos;
Presenter acknowledgements;
Athlete and delegation parade content;
Cultural performances;
Official ceremony programmes;
Invitation materials;
VIP hospitality;
Award-presentation sequences;
Digital and social-media content;
Broadcast and livestream integration.

Awards, Medals, Trophies and Prize Presentation

The final award and prize-presentation programme provides a major premium-visibility opportunity.

Cash-prize presentation;
Medal ceremonies;
Trophy presentation;
Award podiums;
Branded cheque or prize boards;
Awards-stage backdrops;
Presenter announcements;
Official photography;
Broadcast coverage;
Social-media content;
Sponsor representatives presenting awards;
Best Player and technical awards;
Team and individual recognition;
Closing Ceremony integration.

Any sponsor representative participating in an official presentation must be approved in advance through the event protocol and commercial structure.

Accreditation and Official ID Cards

The World Cup accreditation system may include more than 35 to 40 operational and access categories, covering FIFS, IPTC, Host Organization, federations, teams, athletes, coaches, referees, officials, media, sponsors, exhibitors, hotels, hospitality, security, police, medical, food and beverage, transportation, staff, volunteers, production crews and local or international partners.

Accreditation cards;
ID-card fronts or backs;
Lanyards;
Badge holders;
Accreditation envelopes;
Registration materials;
Accreditation desks;
Digital accreditation systems;
Access-control screens.

Because accreditation cards are used continuously throughout the event, they may provide significant repeated visibility across multiple professional and operational categories.

Certificates, Licences and Appreciation Documents

Following the event, FIFS may authorize and IPTC Organization may issue different forms of official recognition.

Certificates of Participation;
Certificates of Appreciation;
Professional and technical certificates;
Referee and coach certificates;
Volunteer and staff appreciation certificates;
Partner and sponsor recognition certificates;
Exhibitor and media certificates;
Institutional acknowledgements;
Event-specific licences;
Appointment or service certificates.

Subject to approved design, legal requirements and the sponsorship agreement, principal sponsor logos may appear on selected official certificates, appreciation documents, licences and recognition materials. Sponsor branding must not interfere with the official authority, verification system or institutional identity of FIFS and IPTC Organization.

Hotels, Hospitality and Accommodation Branding

Hotel entrance banners;
Delegation welcome desks;
Lobby displays;
Digital hotel screens;
Room-key materials;
Welcome packages;
Guest information folders;
Meeting rooms;
Team information boards;
Hospitality lounges;
Dining and catering areas;
Lift and corridor signage;
Official room gifts;
Daily event schedules;
Transportation desks.

Exhibition Branding

Exhibition entrances;
Registration areas;
Exhibition stages;
Booth zones;
Country pavilions;
Cultural pavilions;
Business lounges;
Networking spaces;
Seminar areas;
Digital screens;
Exhibition maps;
Printed programmes;
Visitor badges;
Promotional bags;
Product-display zones;
Sponsored activations;
Exhibition announcements.

Digital, Media and Documentary Branding

Official websites;
Event mobile applications;
Livestreams;
Broadcast graphics;
Match highlights;
Official documentaries;
Behind-the-scenes productions;
Social-media videos;
Press releases;
Digital posters;
Countdown campaigns;
Team and athlete features;
Ceremony content;
Exhibition promotion;
Airline entertainment content where confirmed;
Media-partner programming;
Official newsletters.

Tickets, Invitations and Official Publications

Match tickets;
Ceremony invitations;
VIP and VVIP invitations;
Congress invitations;
Exhibition passes;
Festival or concert tickets;
Official programmes;
Event guides;
Match schedules;
Venue maps;
Information booklets;
Media guides;
Team handbooks;
Hospitality brochures;
Sponsor directories;
Digital publications.

Product Placement and Sampling

Product display;
Product sampling;
Branded service areas;
Equipment integration;
Hospitality products;
Official gifts;
Delegate packs;
Athlete welcome kits;
Media kits;
VIP gift boxes;
Exhibition demonstrations;
Interactive brand experiences.

Integrated Event-Wide Visibility

The Football Skating World Cup includes interconnected sporting, commercial, cultural, media, institutional and entertainment activities. Approved partners may receive visibility before the event, during international missions, at airports, across the Host City, in transportation systems, hotels, the World Congress, competition and training venues, exhibitions, ceremonies, the final festival or concert, digital and global media, official documentation and post-event recognition.

The exact combination of rights shall be determined by sponsor category, commercial value, sector exclusivity, technical feasibility and the final written agreement.

All advertising, branding and promotional rights remain subject to approval by FIFS, IPTC Organization, the Host Organization, venue authorities, government authorities, media-rights holders and applicable law.

Sector Exclusivity

Where commercially appropriate, a sponsor may receive exclusivity within an approved product or service category.

Airline;
Banking;
Insurance;
Automotive;
Telecommunications;
Sports equipment;
Technology;
Medical services;
Hotels;
Transportation;
Food and beverage;
Education;
Tourism;
Apparel;
Media;
Ticketing.
Exclusivity must be expressly stated in the final written agreement and does not arise automatically.

Institutional and Government Partnerships

Partnership opportunities are also available to ministries, tourism authorities, municipalities, National Olympic Committees, Chambers of Commerce, investment authorities, embassies and consulates, national federations, universities, schools, international organizations, government-owned companies and cultural or youth-development organizations.

Official delegation attendance;
Exhibition participation;
Cultural presentation;
Government meetings;
VIP access;
Country branding;
Tourism promotion;
Business networking;
World Cup participation;
Education and development programmes.

Hospitality and Visitor Packages

Special packages may be offered to sponsors, institutions, federation officials, invited guests, supporters and families.

International or domestic flights;
Airport reception;
Local transportation;
Hotel accommodation;
Meals;
Match access;
Opening Ceremony access;
Closing Ceremony access;
Exhibition access;
Festival or concert access;
VIP or VVIP hospitality;
Official tours;
Cultural programmes;
Host City experiences;
Dedicated coordination support.
All travel and hospitality inclusions will be subject to final confirmation, availability, visa requirements and written package terms.

Fan and Family Packages

Supporters and family members may be offered separate paid packages independent from official team registration.

Accommodation;
Transportation;
Match tickets or access;
Ceremony attendance;
Exhibition entry;
Festival participation;
City tours;
Cultural experiences;
Official merchandise;
Group support services.
Supporter and family access shall remain subject to security, ticketing and accreditation requirements.

Exhibition Booth and Activation Options

Exhibitors may be offered:

Standard booth;
Premium booth;
Country pavilion;
Cultural pavilion;
Innovation zone;
Product-demonstration area;
Retail or merchandise space;
Meeting room;
Business-networking access;
Outdoor or public activation area;
Sponsored stage or content area;
Digital-only exhibition package.
Booth size, location, utilities, branding and access will be determined in the final Exhibition Manual.

Official poster of the Football Skating World Cup 2024

Media and Content Partnerships

Media organizations may participate as Official Media Partner, Broadcast Partner, Digital Media Partner, Production Partner, Documentary Partner, News Distribution Partner, Photography Partner, Social Media Partner, Airline Content Partner or Outdoor Sports Media Partner.

All media rights and access remain subject to a written agreement.

Product and Service Suppliers

Organizations may support the event as Official Suppliers in areas such as flights, hotels, ground transportation, catering, event production, LED and scoreboard systems, court construction, walls and protective netting, sports flooring, equipment, uniforms, medals and trophies, medical services, security, technology, ticketing, printing, accreditation, communications, furniture and exhibition construction.

Supplier status does not automatically provide sponsorship rights unless included in the agreement.

Sponsorship Rights and Approval

All sponsorship, exhibition, hospitality, branding and activation rights must be confirmed through an official written agreement.

No unauthorized party may represent itself as an official sponsor;
Use FIFS or World Cup marks without approval;
Sell unofficial sponsorship rights;
Collect sponsorship funds on behalf of the event without authority;
Promise exclusivity;
Confirm exhibition space;
Issue event invitations;
Bind FIFS, IPTC or the Host Organization to a commercial commitment.

Commercial Authority and Role of IPTC Organization

IPTC Organization is responsible for the principal commercial, sponsorship, partnership, contracting, exhibition, hospitality and implementation activities connected with the event, under the approved World Cup and FIFS framework.

Sponsorship strategy;
Commercial negotiations;
Partnership proposals;
Contract preparation and administration;
Exhibition sales and operations;
Hospitality package development;
Media-commercial coordination;
Sponsor servicing;
Brand-activation approval;
Revenue administration;
Partner reporting;
Local and international commercial development;
Appointment and supervision of approved service providers.

Appointment of Local and International Partners

IPTC Organization may appoint, authorize or contract with local and international partners for sponsorship sales, commercial representation, exhibition management, hospitality, media sales, event production, government and institutional relations, travel, accommodation, ticketing, activation services, market development and operational implementation.

Any appointed party must operate within a written mandate and does not acquire ownership of FIFS, World Cup or IPTC rights.

No partner may subcontract, sign contracts, collect funds or represent the event beyond the authority expressly granted in writing.

Local and International Market Opportunities

The World Cup platform may support partners seeking local market recognition, GCC and Middle East visibility, regional expansion, international brand positioning, government engagement, youth and family audiences, sports-industry access, tourism promotion, cultural diplomacy, business networking, product launch, corporate social responsibility and educational or development impact.

Partnership Proposal and Review Process

Organizations interested in participating may be asked to provide their legal name, country of registration, business activity, contact person, proposed partnership category, target market, preferred event component, requested rights and visibility, proposed budget or value, required exclusivity, exhibition or hospitality requirements, media objectives and company profile.

Following review, IPTC may provide a standard sponsorship package, customized proposal, exhibition options, hospitality options, draft term sheet, commercial meeting or formal agreement.

Submission of interest does not guarantee acceptance, exclusivity or availability.

Approval Criteria

Partnerships may be evaluated according to brand reputation, legal compliance, strategic compatibility, relevance, financial and operational capacity, international potential, conflicts with existing partners, ethical standards, contribution to the event and value to athletes, spectators and international development.

FIFS and IPTC may decline any proposal inconsistent with the identity, integrity or interests of the event.

Restricted Categories

Partnerships or promotions that conflict with law, athlete safety, Junior protection, event integrity or FIFS ethical standards may be refused.

Additional restrictions may apply to age-restricted products, betting and gambling, tobacco and nicotine, illegal substances, weapons, discriminatory or extremist content, unauthorized political campaigning, misleading financial products and products unsuitable for Junior audiences.

Final category approval remains subject to the laws of the Host Country and the event's ethical and commercial policies.

Sponsorship Materials and Documentation

Approved partners may receive, depending on package:

Official sponsorship proposal;
Rights inventory;
Event overview;
Media and visibility plan;
Brand-application guidelines;
Exhibition Manual;
Hospitality brochure;
Technical specifications;
Activation approval process;
Reporting structure;
Final contract.
Confidential commercial materials may not be shared without authorization.

Event Changes and Final Confirmation

The final Host Country, Host City, venue, dates, audience capacity, media plan, exhibition layout, concert format and hospitality programme remain subject to official confirmation.

Commercial proposals may therefore include provisional elements that will be finalized in the definitive agreement.

No projected audience, media territory, airline placement, attendance figure or activation shall be treated as guaranteed unless expressly confirmed in writing.

Request the Official Partnership Proposal

To request sponsorship packages, exhibition opportunities, partnership information or a customized commercial proposal, contact:

World Cup Office

worldcup@footballskating.com

Sponsorship & Commercial Partnerships - IPTC Organization

sponsorship@iptcertification.com

Subject Line: Football Skating World Cup 2027 - Sponsorship / Partnership / Exhibition Inquiry

Please include your organization name, country, preferred partnership category and contact details.

Sponsorship, Partnership & Exhibition Opportunities